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The Spotlight
February 2010 - Immedium

1. News
2. Reviews
3. Events


A. Fly with this Tiger
Get more bang for your buck on February 14, 2010 - celebrate Valentine's Day and Chinese New Year together! Teddy the Tiger will help you break out the chocolate hearts and firecrackers, with the 5th Tale from the Chinese Zodiac.

This weekend kicks off a string of coast-to-coast readings for The Year of the Tiger. Author Oliver Chin shares the story at the Asian Art Museum in San Francisco on Sunday, February 7th at 2 pm (free admission courtesy of Target). Meanwhile, illustrator Justin Roth (artist of Baltazar and the Flying Pirates) will present in New York City at the Asia Society and China Institute.

"The Year of the Tiger: Tales from the Chinese Zodiac is the fifth in a series of children's picture books on the twelve animals of the Chinese zodiac, following The Year of the Ox (2009), The Year of the Rat (2008), The Year of the Pig (2007), and The Year of the Dog (2006). Teddy the tiger cub makes friends with a human girl named Su, against his royal parents recommendations. Can tigers and humans coexist peacefully? Young readers find out this and more about the traits of persons who are born in The Year of the Tiger, 2010." - Midwest Book Review

Catch this Tiger by the tail, all around the San Francisco Bay Area, New York, and in Los Angeles (the weekends of February 20th and March 6th) at venues including the Huntington Library, Bowers Museum, Chinese American Museum, and Pacific Asia Museum. Roar!

B. Meomi rings in the 2010 Winter Olympics
Meomi, the creators of the Octonauts series, designed the mascots for the upcoming Olympics in Vancouver, British Columbia, Canada. The Games begin on February 12, 2010.

" 'We wanted mascots that could achieve a great deal,' said John Furlong, Chief Executive Officer of the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games (VANOC), who underscored, 'They had to appeal to children from all over the world, they needed to represent the people, geography, and spirit of British Columbia and Canada, and they had to personify the values and essence of the 2010 Winter Games…. In short, they needed to be many things all at once.' We think they are.

The first step was a call for designers. A total of 177 professionals from around the world (including Canada, Australia, Austria, Brazil, France, Italy, Japan, the United Kingdom and the United States) expressed their interest in submitting a proposal, including credentials and a portfolio of previous work. Five were invited to Vancouver to meet the VANOC team to present their creative abilities and credentials. Eventually, one designer's concepts were selected - to become the Vancouver 2010 mascots.

'When we met Meomi Design's Vicki Wong, and saw the portfolios of her and her partner, Michael Murphy, I think we all felt they were born for this project,' said VANOC Brand & Creative Services director Ali Gardiner. 'Not only is her work warm, endearing and imaginative, but she's a very proud Vancouverite and Canadian, and was excited to share our culture and environment with the world through these Vancouver 2010 mascots. Vicki also understood immediately how the mascots could communicate Olympic and Paralympic ideals and values to children, and get them engaged in our Games.' " - SpirtBear.org

The three official ambassadors are Quatchi (a young Sasquatch). Sumi (a mythical Thunderbird), and Miga (a Sea-Bear). Plus don't forget their sidekick Mukmuk the Marmot.

Ask a Canadian friend to send you mail with a cool mascot stamp...or better yet collect all four adventures of their aquatic cousins The Octonauts. Their newest trek is The Octonauts and the Great Ghost Reef.

C. Read Immedium stories on your iPhone
We invite you to become a fan of Immedium on Facebook.

While you're at it, check out: www.facebook.com/astorybeforebed, since all our children's books are now available on www.astorybeforebed.com. If you own an iPhone, you can easily record your own audio and video (through the built in microphone and camera) to our tales, and then email your recording to anyone in the world. Learn more at:

· Evergreen Moms - www.evergreenmoms.com/2009/11/story-before-bed-website.html
· O'Reilly Radar - http://radar.oreilly.com/2009/12/a-story-before-bed.html
· What's your story? - www.greggmorris.com/a-story-before-bed

StoryBeforeBed presented recently at Digital Book World (January 26-27, New York City), and will return for Tools of Change (February 22-24, www.toccon.com). Next month, they'll speak at the cutting-edge conference TV of Tomorrow at San Francisco's Yerba Buena Center for the Arts (March 2-4, www.thetvoftomorrowshow.com). Give online storytelling a spin for free, and let us know what you think!

Tales from the Chinese Zodiac
(five books in the series, $15.95 each)

"Chin finds unique characters to expose children to hints of Asian-American culture while creating engaging and readable stories...These stories are cute and humorous while offering a lesson learning adventure. I can't express how much I recommend them as a classroom addition or for a home library...they would also be a great gift for expectant parents or loved ones who know their Chinese Zodiac sign."
- Teachers' Favorite Books for Students


The Octonauts
(four books in the series, $15.95)

"The Octonauts is a cute little group of animals diving the deepness of seven seas and trying to help all the sea animals they found…and it's remarkable the awesome work they have been doing with each new adventure of The Octonauts."
- I Love Colors



- 2/1: Oliver Chin: YOT: Yew Chung International School, 310 Easy St, Mountain View, CA, 8:30 am
- 2/3: Oliver Chin: Comics Workshop: San Francisco Public Library, Visitacion Valley branch, CA, 4 pm
- 2/5: Oliver Chin: Comics Workshop: San Francisco Public Library, Portola branch, CA, 3:30 pm
- 2/6: Justin Roth: YOT: Asia Society, New York, NY, 3 pm
- 2/7: Justin Roth: YOT: China Institute, New York, NY
- 2/7: Oliver Chin: YOT: Asian Art Museum of San Francisco, Family Art Encounter, 2 pm
- 2/8: Oliver Chin: YOT: Chinese American International School, San Francisco, CA, 10 am
- 2/8: Oliver Chin: YOT: San Bruno Library, 701 Angus Avenue West, San Bruno, CA, 6:30 pm
- 2/10: Oliver Chin: YOT: Books Inc, 1375 Burlingame Ave, Burlingame, CA 94010, 7 pm
- 2/11: Oliver Chin: YOT: Sunset Elementary School, 1920 41st Ave, San Francisco, CA, 12:30 pm
- 2/12: Oliver Chin: YOT: George Peabody Elementary School: 251 6th Ave, San Francisco, CA, 9:20 am
- 2/13: Oliver Chin: YOT: SF Botanical Garden - Chinese New Year Flower Market, San Francisco, CA, 10 am
- 2/13: Oliver Chin: YOT: Ortega Public Library, San Francisco, CA, 1 pm
- 2/14: Oliver Chin: YOT: Golden Gate Conservancy: Crissy Field Warming Hut Bookstore/Cafe, SF, CA, (415) 561-3040, 1 pm
- 2/15: Oliver Chin: YOT: Bay Area Discovery Museum: 557 McReynolds Road, Sausalito, CA, 10:30 am & 12:30 pm
- 2/16: Oliver Chin: YOT: South San Francisco Public Library, 306 Walnut Avenue, SSF, CA, 4 pm
- 2/16: Oliver Chin: YOT: Menlo Park Library, 800 Alma St., Menlo Park, CA 94025, 7 pm
- 2/17: Oliver Chin: YOT: Ohlone Elementary School, 950 Amarillo Avenue Palo Alto, CA, 8:30 am
- 2/17: Oliver Chin: Manga Drawing Workshop: Foster City Library, 1000 E Hillsdale Blvd, Foster City, CA, 3:30 pm
- 2/17: Oliver Chin: YOT: Foster City Library, 1000 E Hillsdale Blvd, Foster City, CA 94404, 7 pm
- 2/18: Oliver Chin: YOT: Chinese Immersion School - DeAvila, San Francisco, CA, am
- 2/18: Oliver Chin: YOT: San Carlos Library, 610 Elm, San Carlos CA 94070, 650-591-0341, 4 pm
- 2/19: Oliver Chin: YOT: St. James' Episcopal School, 625 S. St. Andrews Place, LA, CA, 10:30 am
- 2/20: Oliver Chin: YOT: Huntington Library, San Marino, CA, noon
- 2/21: Oliver Chin: YOT: Bowers Museum - Kidseum
- 2/24: Oliver Chin: YOT: Miraloma Elementary School, San Francisco, CA
- 2/27: Oliver Chin: YOT: Phoebe Chen's Saturday Chinese Classes, Berkeley, CA, am
- 2/27: Oliver Chin: YOT: Redwood Empire Chinese Association, Veterans Bldg, 1351 Maple, Santa Rosa, CA, 5 pm
- 2/28: Oliver Chin: YOT: Piedmont Asian American Club, Wildwood Elementary School, Piedmont, CA, 1 pm
- 2/28: Oliver Chin: YOT: Chinese Cultural Education Association, Lake Merritt United Methodist Church, 1255 First Ave, Oakland, CA, 4:30 pm


- TBD: Justin Roth: YOT: Pearl River Mart, New York, NY
- TBD: Justin Roth: YOT: Museum of Chinese in America, New York, NY
- 3/1: Oliver Chin: YOT: Martinez Public Library, 740 Court Street, Martinez, CA, 1:30 pm
- 3/6: Oliver Chin: YOT: Kidspace Children's Museum, Pasadena, CA, 11 am
- 3/6: Oliver Chin: YOT: Chinese American Museum of Los Angeles, CA, pm
- 3/6: Oliver Chin: YOT: Harvard Club of Southern California - Chinese New Year Dinner, 7 pm
- 3/7: Oliver Chin: YOT: Pacific Asia Museum, Pasadena, CA
- 3/8: Oliver Chin: YOT: Valentine Elementary School, CA, 10:40 am
- 3/9: Oliver Chin: YOT: Carver Elementary School, San Marino, CA, 12:45 pm
- 3/10: Oliver Chin: YOT: Burton Valley Elementary School, Lafayette, CA, 8:45 am
- 3/12: Oliver Chin: YOT: Alice Fong Yu Elementary, 1541 12th Ave, San Francisco, CA, 10:50 am
- 3/16: Oliver Chin: YOT: College Park Elementary School, 715 Indian Ave, San Mateo, CA 94401, am


Catch Teddy if you can!

P.O. Box 31846
San Francisco, CA 94131

Immedium, Inc. inspires a world of imagination, and creates entertaining books that have multi-dimensional appeal. Based in San Francisco, CA, Immedium sits on the Pacific Rim, a vibrant intersection for crossover cultural trends from Asia and America. Embracing an increasingly diverse and "multimedia" world, Immedium publishes titles ranging from eye-catching children's books and contemporary non-fiction to commentaries on art and popular culture. Visit us at www.immedium.com.
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